Meta Ads

FAQ

• Can Meta Ads be used to retarget website visitors?

  

  Yes, it is an effective strategy for interacting with potential customers.

• How much does it cost to advertise on Facebook and Instagram?

  

  You set the budget because Meta Ads advertising works on an auction model. Average costs vary by industry, competition, country and target audience. Cost per click (CPC) can range from $0.10 to $3 depending on the niche. Cost per 1000 impressions (CPM) varies from country to country. The average value in European countries is $10, in the USA – $20, in Ukraine – $4. So all this affects the cost of advertising.

• What tools do I need to get started with Meta Ads?

  

  We check and, if necessary, create all the necessary tools: a business page on Facebook and Instagram, an advertising account in Meta Ads Manager, Facebook Pixel, Meta Business Manager.

• What is the minimum budget for effective advertising?

  

  The starting budget for our cooperation depends on the market in which your business operates. We recommend a budget of $20 per day for the Ukrainian market, but the most effective start to get stable results is $1000 per month across the country. For a European country – $2000, for Tier1 countries (USA, Canada, Australia, New Zealand) – $3000.

• How do I figure out the right budget for my business?

  

  Please fill out our form. We will look at your niche, the level of competition, the country market, the expected results, and your goals. Then, we will calculate the effective budget.

• How soon will I see the results of my advertising campaigns?

  

  You will see the first results within a few days after the launch.
  It takes up to one month to fully evaluate your ad campaigns. After that, we will look at what results we can get in the following months and how to improve them.

• How will you know if your ads are working effectively?

  

  We’ll look at important measurements like conversion rates, cost per conversion, clicks, reach, click-through rate (CTR), return on advertising investment (ROI), and total return on investment (ROI).

• How quickly will my investment in advertising be worth it?

  

  It depends on the product, how competitive the market is, and your budget. Usually, you’ll see a return on your investment in 30 to 90 days. But this depends on following our advice.

• Do I need to create my own content for advertising?

  

  We recommend creating unique photos and videos for your advertising messages. This increases your customer’s trust, click-through rate, and makes you stand out from the competition.

• Do you create advertisements and texts?

  

  Yes, we develop creatives based on your photos/videos that reflect the unique benefits of the product. If necessary, we’ll help you develop ideas for creating content.

• Do you guarantee the result?

  

  We guarantee the quality and timeliness of all stages of work that affect the result. However, there are other important factors to consider, such as your niche, competitiveness, seasonality, and your involvement in the work and order processing.
  Our well-established cooperation and communication are key to achieving the best possible results.

• Can I be sure that the money I spend will not be wasted?

  

  Yes, because we monitor the agreed budget on a daily basis, provide reports, and adjust expenses to maximize profit.

• What should I do if advertising does not bring results?

  

  We immediately analyze the situation and identify possible causes. We optimize the strategy, revise offers, change creatives, or adjust the target audience.